Convert reviews into revenue

Most businesses have a vague idea that the reviews customers leave online have an impact. Some businesses really understand that reviews can make a massive difference in their bottom line. An even smaller number of businesses have been bitten by a bad review and are afraid of even bringing the subject up.

But, very few businesses know that there is a way to take charge of the review process, make it an integral part of your customer experience and reap nothing but rewards.

The data is clear – 7 out of 10 people will leave a review for you if you ask them to. If your business has a steady stream of happy customers, you ought to have a steady stream of great reviews, too.

This is the story of a business that embraced the review process and let it build a significant part of its business.

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Who’s the guardian of your story?

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Leverage expertise: thought leadership