After experiencing quite enough of the agency world in and around New York City, principal, founder and chief writer, Lyle Smith, decided that there was a better way to deliver value for his clients; better, higher quality content and better, more effective, story-driven content strategies. And Nymblesmith was born.
Lyle has won a variety of awards for his writing and web work but considers driving more business for his clients more rewarding. He has deep experience in financial marketing, email marketing, B2B, B2C, not-for-profit, content strategy, ghostwriting, annual reports and speechwriting. But, as always, the most important thing is to tell a great story.
What he’s most proud of personally is his beautiful wife, astoundingly smart 10-year old son and his two clever-but-goofy golden retrievers.
What he’s most proud of professionally is that time his good friend and excellent legal eagle, Mark, gave him an unsolicited introduction to a room full of people as “the best writer you’ll find anywhere around here.”