Who’s your hero?
Teaching clients who aren't always ready to learn If everybody is the hero of his or her own story, who’s yours? And be careful. The right answer may not be the...
Teaching clients who aren't always ready to learn If everybody is the hero of his or her own story, who’s yours? And be careful. The right answer may not be the...
Or… the long game is a better way to get to the series Sports metaphors for life and business are overused to the point of heads exploding across meeting rooms and...
The Intentional Focus of Happenstance Optional musical accompaniment to today's post >> I found myself in a very loud room full of people excitedly networking recently. Frustrated, trying to get across what...
If you had to put a face on something… a business? a brand? What would it look like? Now think about it for a second. If I asked you to connect a...
Years ago, they say, Ernest Hemingway was sitting at a table at the famed Algonquin Hotel in New York City with a collection of other writers. Eventually the conversation turned...
The best New Year’s Eve I ever had, was spent running a road race. For those of you disinterested in late-night exercise, or cold weather, or any kind of New...
Understanding the Machine/People quality gap in content. The term has been around for awhile now and yet, it still has no single, concrete meaning. To some, “content marketing” means SEO. To...
Making Your Content MatterHow often should you post?Businesses that post content to their blogs and websites regularly, drive more traffic and more leads than businesses that don’t.Specifically, businesses that post...
… or what’s a blog for? How many times have you heard something like this said by someone in your company? Boy, I should really blog about that. But I don’t...
Sidestep the dangers of Madvertising It was the great PT Barnum, they say, who first said there's no such thing as bad publicity. But, in Barnum’s day, publicity was isolated to...